A bridal shop in Portishead has been praised for showcasing a mannequin in a wheelchair wearing a beautiful wedding dress.

The window display was spotted by Beth Wilson, a wheelchair user herself, who tweeted the image with the message:

“The new wedding shop in town has a wheelchair using mannequin and it shouldn’t be exciting but it’s the first time I’ve ever seen disability portrayed in a shop window.”

The image went viral, gaining over 25,000 likes and over 5,400 retweets.

The bridal shop, The White Collection, is owned by sister duo Laura Allen and Sarah Parker. Mrs Allen told the BBC: “It’s been great having such a positive response, but in a way it’s quite sad people have done a double take, it shows how rare it is to see a wheelchair in a shop window.”

Let’s hope other retail stores will take heed of the positive response that The White Collection has received and start considering how they can raise representation of disabled people in their own windows.

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